Wakefly – Westborough, MA

A lead generation, web design and development firm dedicated to helping companies increase lead flow, brand recognition, revenue and profits.

Web Project Manager, 8/2011 to Present

  • Acts as point of contact for clients.
  • Manage internal resources & monitor timelines, keeping projects under budget and on schedule.
  • Produce websites within content management systems, including Kentico and Sitecore.
  • Maintain and manage marketing efforts for Editme, Wakefly’s corporate intranet solution.

Berkleemusic – Boston, MA

Premiere institution for study of contemporary music / Berklee College of Music’s online extension school

Marketing  Assistant, 8/2007 to 8/2011

  • Created promotional teacher & student video interviews for Youtube, Vimeo and Brightcove alongside the marketing department’s video editor.
  • Analyzed e-mail advertisement revenue, outreach and overall effectiveness for each academic term.
  • Worked with sales team to manage & execute a large-scale military outreach project.
  • Built and maintained Twitter follows & followers using CoTweet, resulting in 6,000+ followers.
  • Produced the Music Business documents, for promotional purposes, using  pre-existing course content.

Fanscape Inc – Los Angeles, CA

Digital word-of-mouth marketing agency that represents Doritos, M&M’s, Gamestop, Naruto etc

Digital Promotions Intern, 9/2009 to 12/2009

  • Built and maintained social identities for Naruto Shippuden campaign and acted as resident anime expert, providing in-depth analysis on consumer targets and the overall anime marketplace.
  • Interacted with core fans in social networks, message boards, video upload sites, microblogging sites.
  • Managed database of client contests and was responsible for distributing contest information.

Artful Comics – Boston, MA

Emerson College’s student run, annual comic anthology 

Editor & Marketing Manager, 2/2009 to 5/2010

  • Responsible, alongside team of editors, for organizing, reviewing and deciding what materials were accepted into the anthology.
  • Created, promoted and hosted a date auction fundraiser, resulting in $300+ for the organization.

Popcultureshock’s Manga Recon

Review blog for Japanese comics and popculture owned and operated by Midtown Comics

Reviewer, 7/2008 to 7/2010

  • Created timely, extensive reviews & roundtable discussions for Japanese graphic novels.
  • Conducted a panel presentation at Anime Boston, Fananime and New York Comic Con as a representative of the website
  • Enthusiastically created roundtable discussions about the industry & products.
  • Responsible for the creation of the ‘Classics Corner’ feature, showcasing out-of-print titles.

MediaLab Public Relations – Los Angeles, CA

Entertainment Public Relations Firm

Freelance Publicist, 5/2009 to 8/2009

  • Composed press releases for NEW PEOPLE, a building in San Francisco’s new hotspot in Japantown for fans of Japanese fashion, media and culture.
  • Contacted a wide variety of  newspaper and magazine writers & editors in the San Francisco Bay Area.

Recording for the Blind and Dyslexic (now Learning Ally)– Boston, MA

A national nonprofit, volunteer organization that works with leading publishers and technology innovators to bring accessible materials to individuals with visual and learning disabilities

Marketing Assistant, 9/2008 to 12/2008

  • Assisted in the design and messaging of advertisements for Lola Magazine.
  • Helped to organize, promote and document the first open house event at location.
  • Produced and distributed press releases to various local news outfits.

Emcomm – Boston, MA

Student-operated and faculty-advised marketing communication agency

Advertising Consultant for FramesPerSecond, 9/2008 to 12/2008

  • Worked closely with the president of the organization to develop and create a new web site, promotional taglines and television & radio advertisements.
  • Helped to design promotional materials (flyers, Facebook pages) for  on-campus film screenings.

Marketing Researcher/Event Planner for MapBoston, 9/2008 to 4/2009

  • Planned, coordinated and implemented citywide scavenger hunt to promote the new version of the planner.
  • Conducted focus group interviews on campus to aid in the redesign of planner.

Catapult Thinking – Boston, MA

Hybrid agency that combines consulting and design services

General Intern, 5/2005

  • Aided in research of Shure, an audio equipment manufacturer’s competion in the marketplace.
  • Photographed and edited photos for a redesign of company web site.
  • Attended and assisted in a Dunkin Donut’s product photo shoot.